From the monthly archives: May 2012

The Web Analyst Job Gordon Choi | May 11, 2012

On May 12, 2012 By

In recent years with web analytics software/tools/systems becoming more widely used by companies that have websites, the necessity of having a web analyst role or even several web analysts for a web business is essential. Back in the days before year 2000 when website traffic statistics were quantified as “hits,” web analytics was not a [...]

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Integrating Public Relations Into Your Small Business Marketing Plan

On May 12, 2012 By

Small businesses have to watch every dime and resource when it comes to their marketing dollars. That’s why a lot of times public relations is the furthest thing from their mind. In the past, small businesses have been mistakenly led to believe that any sort of public relations effort would require big agencies and big [...]

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